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What is Onsite SEO? Onsite vs Offsite vs Technical SEO

What is Onsite SEO?

The term “On-Site SEO” is often confused with the process of optimizing a website for search engines, but it is important to note that these two concepts are quite different.

Technically, Onsite SEO refers to all the factors that affect a site’s visibility in search engine rankings. This includes content and HTML markup, internal link structure, navigation, schema / JSON-LD implementation and more.

Onsite SEO is also known as onpage seo or offpage seo (especially link building) is the process of influencing the visibility of a site or web page in a search engine’s unpaid results – often referred to as “natural”, “organic” or “earned” results.

The technical SEO

Technical SEO are all the factors that come into play to make a site search engine friendly, such as:

Server response time, title tag, meta description length, URL structure, header availability, caching and compression, SSL availability.

What is Offsite SEO?

Offsite SEO is any kind of search engine optimization performed outside the web page. This will include activities such as link building, social media mentions and blog comments. It can also be applied to things like library submissions, guest blogging and press releases. So when someone says off-page SEO, they are really talking about everything that is not happening on your site.

The effect of working with Offsite SEO

Offsite SEO is a great way to build the number of inbound links that come into your website. These can be from a variety of sources including business directories, guest blog posts or even mentions from popular bloggers and websites. Not only does offsite SEO help your rankings, but the links that come in are seen as a vote of confidence by search engines. The more votes you have, the higher you rank.

When to do Offsite SEO?

It is important to start focusing on your offsite SEO campaigns at least six months before you want any real results. This helps ensure that you have enough time to build your links and mentions so that they are ready to go at the time you want them. If you’re looking for a quick boost, it’s not going to happen overnight.

Do you have challenges with on / offpage SEO?

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